PBS KIDS GO! Brand Online Guide (2011)

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PBS' Print and Online Production division engaged kapow to develop a series of animated online brand identity guides for its three distinct brand identities: PBS Be More® (programming for adults), PBS KIDS (programming for younger children), and PBS KIDS GO! (programming for kids and teens). kapow produced three sites, based on the look and feel of the print brand guideline brochures, but incorporating fun, exploratory animation as well as audio and video content and other downloadable materials.

Site features include:

Please note: the sites are currently only available for internal PBS access.